Levis New Ad Campaign

I kind of dig it - it's so Obamafied. And it's hard to call bullshit on them because they're among the few denim brands that have kept their prices reasonably "working class" over the years. The "Go Forth" campaign will include TV spots and a new website. What do you think?

What do you think of the new Levis ads?
	Cool
	Lame
	Could be better
pollcode.com free polls

Madonna's Louis Vuitton Ads

[Photography by Steven Meisel. Source:WWD]

Sure, the campaign is a Photoshop wonder, but I love the way the bags blend into the scene and don't upstage the other elements of the composition. There's nothing worse than some actress doing an America's Next Top Model reject pose with a large purse awkwardly incubating under her ass. Plus I love Madonna's hair and makeup - she looks human and vulnerable, which is a tall order in her case.

Bar Refaeli Pimps Garnier Hairspray

The model best known as Leonardo DiCaprio's teenage girlfriend has been hired as the spokesmodel for Garnier Fructis Anti-Humidity Hairspray, to launch this month.

I love that drugstore brands hire millionaires to hawk products you know they would never, ever use. I mean, I'm a mere mortal and I don't use Garnier products. I'm expected to believe SJP rubs $12 lotions on her face?

[PRNewsFoto/Garnier]

Slutty Calvin Klein Billboard Upsets NYC

This billboard in Manhattan's SOHO is supposedly causing an "uproar." (Seriously?) So much so that even people who aren't wearing fanny packs are complaining.

Aside from the fact everyone in this ad probably hasn't eaten since they were 9, and are probably currently only 11, I see nothing to fuss over.

American Apparel Casting Tomorrow

American Apparel is having an open casting call for models tomorrow - Friday, May 29th - in L.A. (they Tweeted this just a couple of hours ago.)

If you feel there just aren't enough compromising photographs of you in a leotard on the internet, you'll want to send your photos to carolina@americanapparel.net STAT.

Keen on Peaches

Maybe it's just cause she's British and somehow even trashy Brits seem less trashy than American ones (it's gotta be the accent?) but I kind of love Peaches Geldof. She has a great, eerie face and impeccable rock-spawn style, but above all she looks like she consumes more than 10 cigarettes and a vial of powder for lunch - which is a fucking FEAT for a girl running in her rich-idiot circle. Sure, this probably only means she's into downers instead, but body-wise her impending death seems far less obvious, and therefore I can't logically blame her for the 14 year old barfing in the stall next to me.

Not only does she have a somewhat healthy appearance, but she's getting paid for it. Check her out as the Miss Ultimo spokesperson. FYI if you see anything you like, this cute lingere shop is UK-based but does ship to the U.S. for some hefty postage (close to $25.) And if you have megaboobs, their sizes go up to a G-cup (holy shit.)

Yet Another American Apparel Lawsuit

I guess Dov Charney wasn't sure if everyone knew American Apparel was run by a sleazy Jewish pervert, so he put these billboards up for about a week, and then fellow sleazy Jewish pervert Woody Allen got pissed and now he's suing?

Revlon Can't Win the Youth Game

The other night I saw the first Revlon commercial starring 38-year-old actress and new spokeswoman Jennifer Connelly. Unfortunately they made her up like a Robert Palmer girl and aged her up about 10 years (photo at left), but she's a great pick for the brand nonetheless. It got me thinking...

As far as representing the "mature woman," Revlon has nailed it, haven't they? Every ambassador is classy, beautiful and talented. But when it comes to twenty-somethings, they pick the most unlikeable chicks in Hollywood. The latest (as of Monday)? Jessica Biel.

Check out the stats:

Age 30-50
Jennifer Connelly (Oscar winner)
Halle Berry (Oscar winner)
Julianne Moore (Oscar nominee)
Susan Sarandon (Oscar winner)
Elle MacPherson (actress, model, prestige business owner)

20-somethings
Kate Bosworth (never been in a good film, totally unhealthy)
Jessica Alba (never been in a good film)
Jessica Biel (never been in a good film, kind of a man)

If Revlon wants to capture ANY of the youth market they need to step it up and at least pick someone with a personality. Then again, if your best product is lipstick, is aiming older a bad idea?

Do you wear lipstick?
	Often
	Occasionally
	Never

Calvin Klein: Too Slutty for TV Again

On the heels of last year's naked Eva Mendes commercial - which made TV network execs' balls hurt at just the thought of airing it - they've created another for-internet-only commercial.

I have to ask, in the 2 girls and a guy shots, wtf is the girl on the edge of the couch getting out of that situation? She's pretty much just balanced there squashing her own boobs. Looks like fun!

Katie Holmes for Miu Miu

Check her new campaign shot by Mert Alas and Marcus Piggott. She's looking better than she has since the start of her Scientology imprisonment, don't you think? Can't say the same for the dress - c'mon Prada! What is that, a stained janitor's rag with accordion pleats?

Victoria Jackson Street Attack

Let me preface this by saying I don't live in an affluent neighborhood. I have a really cute place and everything, but for the most part my outlying neighbors are blue collar workers and illegal immigrants. So when I was accosted on the street this morning by two pretty, body-spray doused girls hawking pricy makeup as I passed a filthy Dunkin' Donuts and the office of one of those TV commercial lawyers they spoof on The Simpsons, I was a little suprised by their choice of hunting grounds.

"We're doing a promotion for Victoria Jackson Makeup today, did you get yours?" the fast-talking one asks me.
"Nope." (Wait isn't Victoria Jackson that lady who used to be on SNL? I thought. I Googled and apparently its another VJ. With a shabby-ass homemade website who used to sell on QVC.)
She shoves a gift bag into my hand. Free stuff? Okay.
"Shes a big hollywood makeup artist. Look at this stuff -pretty right? Well if you buy this today you can have it for 80% off and we'll give you her entire collection free."
Holy shit she didn't even stop to breathe. Wait, what? I thought this was a promotional gift bag!
"Uh, no thanks."
"Okay." Then she rips the gift bag out of my hand.

As I walked away, all I could think about was, what if I had just taken the bag and kept walking before she could continue? And has anyone ever refused to give the bag back? Whoever thought of this sales approach was just asking to get robbed or hit.
And now I'm pissed because just from touching the bag I smell like the girl's body spray.

Small Bites

* Michael Kors is going to make a guest appearance on Gossip Girl this fall. He'll play himself, but who do you think he'll be interacting with? (My bet is Blair.)

* You can finally buy Bumble and Bumble products on their (totally revamped) site.

*Rumor has it that Jovovich-Hawk is just about over.

*Did they lighten Beyonce's skin in this L'Oreal ad? Uhm...

"Todays Gucci Woman" is a Ho

Crap actress and babydaddy stealer Claire Danes has been tapped to be the new face for this fall's Gucci fine jewelry ad campaign. Creative director Frida Giannini told WWD Danes is a "modern icon and one of the most interesting young actresses on the international scene. Claire's sensual, confident beauty and her passionate, independent and strong character embodies today's Gucci woman."
Hang on one moment... I just need to wipe the vomit off of my shoes.
Last I checked someone who bones another womans dude when the woman is 7 months preganant with said dudes baby is not an "independent and strong character," shes a lecherous, co-dependent skank. Whose acting chops, might I add, could use some expansion beyond hair tucking and chin-quivering.
I miss the good old days when models reigned supreme in ad campaigns, and not actresses and "socialites." Am I alone in this?
They should have called Evan Rachel Wood and Angelina Jolie and launched a Homewreckers collection.

Wal-Mart Brings It With OP Launch

Ocean Pacific is clearly banking on celebrity influence, by the looks of the new campaign promoting their exclusive juniors and young men's OP lines for Wal-Mart.
They hit the nail on the head snagging Pete Wentz to lure their target consumer. Considering he has his own casual clothing line to promote, they probably paid out the ass to get him.
The following is mere conjecture about how this bizarre cast came together:
Next, someone was like "we need someone black," and they dropped a smaller amount to book Christina Milian, who is kind of cool but not that cool and also totally not Rihanna. Then
Rumer Willis, Kristen Cavalleri, random ex-Cover Girl model Josie Maran and Wilmer Valderrama walked down the beach from where Josie and Wilmer live (in a shanty village made of old sheets and coke bags) to chew and screw at the craft services table. Then someone felt bad and put them in the shoot.
The site for OP looks cool and is chock full of boring, useless crap.
Surprisingly the line itself comes off as a fairly decent Roxy imitation. All the pieces below are $15 or less at Wal-Mart.

Con Me

At first read, I thought this was drag-related.

Converse All Stars turn 100 this year, and the latest ads (which are actually for the John Varvatos-designed clothing line) are rocking a FCUK-esque tag line that some people are dissing, but I kind of dig: "Get Chucked." [Note: The campaign first launched in 2006 but hasn't been very visible lately up until now.]
I got Chucked for the first time in 6th grade-- a pair of basic blue low-tops have called my closet home ever since.
Flat, unfussy and endearingly youthful, there's really no question why they've endured.
(I hope we won't be able to say the same someday for the Vans "prison issue" sneaker.)
Chucks also have a surprisingly long life for a pair of simple canvas kicks. Last year I threw out a daily-worn pair my mom got me 7 years ago on a trip home from college. And those were purchased at a shoe shop near the bus station because she noticed I was still wearing the ones I'd had since 8th grade.
Here's to another century of hot indie kids and quirky old people waving their understated, rubber-soled freak flags.

Old Stone Does "Blue Steel"

Who better to sell a leather suitcase than... a leather suitcase?

Keith Richards' new Louis Vuitton campaign, shot by Annie Leibovitz, is a great concept but... did he have to make that Mary Kate Olsen face? I wish they went with something more like this (a.k.a. my favorite Keith photo ever):

Who Do They Have Their Hanes On Now?

Nice tag line.

I'm pretty sure the last time I wore Hanes undergarments, I was in the third grade and it wasn't my decision. However, that doesn't mean there aren't women out there who still buy their panties in a "pack." (Sexy.) Apparently Hanes believes strongly that these pack panty (and manty-- hawked by the illustrious star of "Snow Dogs") wearers also have an affinity for former C-list has-beens who haven't had a successful project in at least five years. Jennifer Love Hewitt-- last seen in some show about ghosts that no one watches, and now Sarah Chalke, from that show Scrubs that wasn't ever good and if it was it was 3 years ago. Sarah Chalke who shall forever be "new Becky," (and in my eyes the lesser Becky. We love you, Lecy Goranson!)
Who will they get their Hanes on next? I vote Sarah from Charles in Charge.

Get Yer Used Paper Cup! It's Gucci, After All...

What did I tell you?
When Gucci decided to stock coffee carts in NYC with promotional paper cups to trumpet their new flagship store opening earlier this month, I knew it was just a matter of time. And now, ladies and gentlemen, thanks to eBay user twinkle7714 you can purchase a "slightly used (coffee was poured into it)" paper cup for $14.99 + $7.99 shipping!
No bids yet, and just over a day to go.
I hope to god they never make Marc Jacobs toilet paper.

Does Anyone Wear Max Factor?

Someone must, cause they can afford to pay Gisele Bundchen $2.5 million to replace bionic skank Carmen Electra as the face of the company for the next two years. (Gisele got the boot from Victoria's Secret last year... you know, cause she's old... I mean 27. Apparently women stop wearing panties right around then.)
I don't know what my aversion to Max Factor is, but I think I've only purchased one product from them in all my 27 years. And I buy makeup all the time, due to my beauty A.D.D.

It's All Downhill After Liv

Over the years, it looks like Bongo has lowered it's standards, don't you think?

(Liv Tyler, Kristen Cavalleri, Vanessa Minnillo, and current poster girl Kim Kardashian...in a position she's probably very familiar with)